What’s the difference between a fractional, virtual or outsourced CFO? How much strategic planning, forecasting and financial modelling do they actually do, or are they just glorified bookkeepers over-charging at CFO rates? A good CFO will build forward-looking financial models to help businesses make better decisions but an external consultant marketing themselves as a fractional, virtual or outsourced CFO can simply manage day to day cashflow, month end and process payroll, receivables and payables, so misrepresenting and devaluing the role of the CFO.

Listen to this live debate with four industry experts as we discuss this important issue. Hosted by Microsoft MVP Danielle Stein Fairhurst and moderated by financial modelling consultant, Lance Rubin, we’ll be joined by Fractional CFO advisor, Michael King, founder of an award-winning bookkeeping firm, Lielette Calleja and Principal of Outsource CFO, Rob Brint.


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